U.S. Bank - Channels & Monetization Teams
Android / iOS mobile app

At U.S. Bank, my main focuses have been in Monetization strategies and User Experience for newest client facing mobile application (Android and iOS platforms).

  • Launch new products and offers

  • Increase revenue

  • Drive user adoption and retention through thoughtful, user-centered design.

Key Responsibilities

  • Platform Expertise: Stay current with Android and iOS design guidelines and system updates to build platform-optimized experiences.

  • Experience Design: Create engaging, efficient, and accessible interfaces that support customer goals.

  • User-Centered Process: Conduct user research and behavior analysis to inform design decisions and optimize touch points.

  • Prototyping: Design wireframes, user flows, and interactive prototypes to visualize product concepts and guide development.

  • Visual Design: Develop polished, visually cohesive interfaces aligned with brand standards and accessibility best practices.

  • Cross-Team Collaboration: Partner with Product, Digital Customer Management, Marketing, and Sales teams to align design efforts with business objectives.

By continually asking, “How will our customers know this product will solve their problem?” I ensure every design decision supports clarity, value, and usability.

Skills & Expertise

  • UX & Interaction Design

  • Design Thinking & Co-Creation Workshops

  • Responsive Design & Accessibility (WCAG standards)

  • Wireframing, Prototyping & Visual Design

  • Mobile & Desktop Experience Design

  • CSS & Web Architecture Familiarity

  • Discovery through Delivery UX Process

  • Strategic Thinking & Cross-Functional Communication

  • Data-Informed Design & Systems Thinking

  • Experience in internal-facing tools and enterprise platforms

 
USE CASE 1 - SALES CAROUSEL
 
Use case 2 - account order customization